The History of the Apple Macintosh

Apple Macintosh (1984)

The Apple Macintosh revolutionized the entire computer industry by the year of 1984. Steve Jobs and his ingenious Macintosh team arranged for the computer to be used by the normal “person in the street” – and not only by experts.

“Insanely great” – Steve Jobs could hardly put into words his enthusiasm by the launch of the Macintosh. On the legendary annual general meeting of January 24th, 1984, in the Flint Center not far from the Apple Campus in Cupertino, the Apple co-founder initially quoted Bob Dylan’s “The Times They Are A-Changin’” in order to then polemicize against an imminent predominance of the young computer industry by IBM.

Knowledge Navigator (1987/88)

The Knowledge Navigator is a concept described by former Apple Computer CEO John Sculley in his 1987 book, Odyssey. It describes a device that can access a large networked database of hypertext information, and use software agents to assist searching for information. Apple produced several concept videos showcasing the idea. All of them featured a… Continue reading Knowledge Navigator (1987/88)

“I am but 30 and want still to contribute and achieve.” – Steve Jobs’ Resignation Letter (1985)

This is the text of chairman Jobs’ resignation letter sent to company vice chairman A.C. “Mike” Markkula: September 17, 1985 Dear Mike: l This morning’ s papers carried suggestions that Apple is considering removing me as Chairman. I don’t know the source of these reports but they are both misleading to the public and unfair… Continue reading “I am but 30 and want still to contribute and achieve.” – Steve Jobs’ Resignation Letter (1985)

Steve Jobs Discovers the Macintosh Project

With the initial public offering of Apple Computers in December 1980, Steve Jobs became a multimillionaire – however, he possessed neither enough stock to lead Apple Computers alone nor to determine his own position within Apple. By the beginning of 1981, he actually found himself to be without management responsibility over any specific project. To… Continue reading Steve Jobs Discovers the Macintosh Project