The most famous Super Bowl ad “1984” is an American television commercial which introduced the Apple Macintosh personal computer for the first time. It was conceived by Steve Hayden, Brent Thomas and Lee Clow at Chiat/Day, Venice, produced by New York production company Fairbanks Films, and directed by Ridley Scott. Anya Major performed as the … Read more
It is claimed again and again that in the course of the Macintosh’s development, Apple just resorted to the ideas the research laboratory Xerox PARC had hatched before. Fact or Fiction?
The myth entwines about a late 1979 visit to Xerox PARC by a group of Apple engineers and executives led by Steve Jobs.
The making of Macintosh – An Interview with The Macintosh Design Team (Byte – Feb, 1984) Bill Atkinson nearly had his Ph.D. in neurochemistry before he admitted to himself that his real love was computers. He “got a quick E.E.” and started his own company. He was happily minding his own business when his friend … Read more