Category: Computer History
Steve Jobs Discovers the Macintosh Project
With the initial public offering of Apple Computers in December 1980, Steve Jobs became a multimillionaire – however, he possessed neither enough stock to lead Apple Computers alone nor to determine his own position within Apple. By the beginning of 1981, he actually found himself to be without management responsibility over any specific project. To [...]
Archrival and Knight in Shining Armor – Microsoft’s Relationship with Apple
By means of the Macintosh, the Apple management planned to prevent the absolute predominance of IBM. Thereby, they all had underestimated Bill Gates and Microsoft. Apple boss John Sculley’s marketing strategy for the launch of the Macintosh was obvious. The former Pepsi manager, who had been brought to Apple by Steve Jobs, intended to arrange [...]
Apple Macintosh – At a glance
A sidebar to the Apple Macintosh review published in Byte, issue 8/1984, pp. 241-242. At a glance Name Macintosh Manufacturer Apple Computer Inc. 20525 Mariani Ave. Cupertino, CA 95014 (408) 996-1010 Components Size: 13.5 by 9.7 by 10.9 inches (main unit) 2.6 by 13.2 by 5.8 inches (keyboard) Weight: 19.5 pounds Processor: Motorola 68000 (7,8336 [...]
A Second Opinion to the Apple Macintosh review
A sidebar to the Apple Macintosh review published in Byte, issue 8/1984, pp. 248. A Second Opinion The Macintosh is advertised as a 128K-byte machine. In reality, the Finder (Macintosh’s operating system) and other systems software take about 40K bytes. Subtract from this another 40K to 70K bytes for any applications programs that may be [...]











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